Safety Shot Becomes Crypto Bonk Fund, To Spend $115 Million
Historic Turning Point: From Healthy Beverages To Meme Coin Treasury
On August 12, 2025, Safety Shot Inc.—a company known for its healthy beverage products and listed on NASDAQ under the ticker SHOT—officially announced it had received $25 million worth of BONK from the founding team of the Solana-based meme coin. This marks the first step in its strategy to transform into a BONK Treasury Company, with the goal of acquiring and holding up to $115 million worth of BONK by the end of 2025.
Ambitious Goal: Holding 4–5% Of BONK’s Supply
According to Nom, an anonymous core contributor to BONK who will soon take on a strategic role at Safety Shot, the company aims to purchase 4–5% of BONK’s total supply. With BONK’s current market capitalization exceeding $2 billion, this target equates to roughly $115 million.
Notably, unlike companies that hold Bitcoin or Ethereum to generate yield, Safety Shot has no immediate plans to use BONK for yield generation in the initial phase, instead focusing solely on accumulating tokens.
Market Context: The Trend Of Pivoting To Crypto Treasuries
This model gained prominence with MicroStrategy (now rebranded as Strategy) after it began acquiring large amounts of Bitcoin in 2020, leading to a massive surge in its stock price. The success inspired numerous struggling companies to “reinvent” themselves through the crypto treasury strategy.
More recently, SharpLink Gaming made headlines by raising $425 million to buy Ethereum, bringing Consensys CEO and Ethereum co-founder Joseph Lubin onto its board of directors, which drove the stock up over 4,340% before a significant correction.
Why BONK?
Nom explained that since its launch via airdrop in late 2022—during Solana’s crisis following the collapse of FTX—BONK has served as a “spiritual savior” for the Solana community.
Safety Shot believes that accumulating BONK will provide traditional investors with a legitimate and accessible way to gain exposure to the asset, broaden BONK’s investor base, and help establish it as a recognized investment asset.
Challenges And Expectations
Despite the buzz, SHOT shares fell 51% following the announcement. The company is expected to announce new revenue streams in the future to support its long-term strategy and avoid becoming a “forced seller” during volatile market conditions.
Disclaimer: The content above reflects the author’s personal views and does not represent any official position of Cobic News. The information provided is for informational purposes only and should not be considered as investment advice from Cobic News.