MEXC DEX+ Launches Crypto Festival with New User Rewards

The competition to attract users in the crypto space is no longer limited to centralized exchange (CEX) products but is increasingly expanding into the decentralized finance (DeFi) sector. Seizing on this trend, MEXC has made a notable move as its decentralized arm, MEXC DEX+, officially launched a major campaign called the "On-Chain Carnival" on June 26th.

This event is specifically designed to encourage new users to explore and interact with on-chain trading products. According to the announcement, any new user who completes a deposit and their first trade on the MEXC DEX+ platform will have the opportunity to unlock three tiers of compelling rewards simultaneously.

Specifically, the incentives for new users include:

Super Welcome Gift: For a first trade with a value of ≥100 USDT, users will immediately receive a $20 reward in SOL tokens.

Star of Tomorrow: New users who actively trade tokens featured on the MEXC DEX+ rankings will have the chance to share a special prize pool worth $2,000.

Futures Experience Airdrop: Eligible users can claim a free $5 USDT ETH futures position with 10x leverage, giving them a chance to experience derivatives trading with minimal capital.

This campaign is more than just a promotional program. It reflects a deeper strategy by MEXC and many other major exchanges: to proactively build and guide users toward their own decentralized platforms. As users become more interested in self-custody and want to access the newest tokens first on the blockchain, it has become an essential step for CEXs to develop their own DEX arms to retain users and expand market share.

By offering valuable and accessible rewards, MEXC is working to lower the barrier to entry for users who may still be hesitant about the complexities of DeFi. The "On-Chain Carnival" event will run from June 26 until 13:00 (UTC+8) on July 10, 2025, and is expected to attract a large number of new users to MEXC's on-chain ecosystem.